Skinner SEO anyone?

Okay...so I am having my corporate website redone. Essentially I am using myself and my site as a guinea pig, to learn new technologies. I strive to know what is new and most effective in SEO and everything else related to web as that is a large portion of my business.

A wonderful woman, prolific writer & fellow marketeer, Patricia Skinner is at the helm. She is schooling me on the newest ways to use viral marketing to better leverage awareness.

I have been called a guru for many marketing initiatives (thanks clients!), but I am not too proud to say I still have more to learn.

What is so unique about this for me, is that I have invited my clients to watch the transformation as it happens. I want them to watch with me as I evaluate the results. So far I am thrilled..site is coming along great.

Patricia Skinner makes the process such a joy. As we IM periodically throughout the day to see who things are going and exchange thoughts and recommendations. She shoots straight and with a level of integrity that makes me glad to know her.

So stay tuned...I will keep you posted (no pun intended).

More than just a Dental check up...

Ok I have seen many Dentists try to capture children's imaginations with way out office designs, and video games in the waiting rooms. Like my kid needs more video games. Well one dentist is changing the game.

I recently began doing some branding work for a local family dentistry practice. As always I try to patron my own clients whenever possible. So I took 2 of my children for their annual check up at Judge Family Dentistry.

Dr. Lisa Judge was wonderful!

Dr. Judge and the staff over at Judge Family Dentistry offered them something far more intreging than video games ever could.

Have a look...

My 4 year old daughter Lauren now wants to BE a dentist. Dr. Judge allowed her to feel like a REAL dentist by having Lauren "assist" during her older brother's (Evan) check up.

These are the type of unique experiences that I encourage my clients to provide in order to stand out from their competitors. Now this is not to set an expectation that Dr. Judge is able to do this frequently. My children had never seen her before and making their visit unique has them asking "when is it time to go again mommy?"

Not to mention they are brushing their teeth more than regularly at this point. THANKS LISA!